On Thursday, April 30, thousands of people across British Columbia and the Yukon will proudly wear their favourite pair of jeans on Jeans Day in support of BC Children’s Hospital.
The hospital hopes to raise more than $1 million through the sale of Jeans Day buttons for $5 and lapel pins for $20, available on the Sunshine Coast at London Drugs.
“Jeans Day has a huge impact on care at BC Children’s Hospital because every year thousands of individuals and organizations in communities across BC and the Yukon decide that children matter, and that they need our help,” said Teri Nicholas, president and CEO of BC Children’s Hospital Foundation. “It really does take a team to support sick and injured children and we are grateful to everyone who joins that team with the purchase of a button or lapel pin. It’s a small gesture that makes a big difference.”
Since 1990 Jeans Day has raised more than $18 million for BC Children’s Hospital. Money raised this year will go to the Excellence in Child Health Fund, which supports the most urgent health care needs at BC Children’s Hospital. See: www.jeansday.ca for more information.
