Bruinwood Estate Distillery owner Danise Lofstrom (left), and Sunshine Coast Bear Alliance Society founders, Irina Fox (centre) and Diane Henley (right) stand aside their collaborative effort – “bear aware” signage on display at the distillery location. A very generous donation by Bruinwood along with a strong desire to educate tourists and residents visiting their location (that often sees resident bears passing through-hence the Bruinwood name) brought about the idea for the signage. Through community education the bear alliance aims to create a safe and respectful co-existence between our bears, residents and visitors.