A program to stimulate business sponsorship of arts and culture across Canada has awarded the Gibsons Public Art Gallery (GPAG) with a onetime funding bonus of $8,480, in recognition of the Gallery’s success in promoting local business through the sponsorship of art gallery exhibitions and events.
In 2017 GPAG was accepted into artsVest, a matching incentive and sponsorship training program of Business for the Arts, designed to stimulate business sponsorship and corporate engagement in arts and culture. With funding support from Canadian Heritage, and the B.C. government, artsVest provides in-depth sponsorship training in each community to educate and connect arts leaders with potential business partners. The goal is to build greater awareness in the business community of the benefits of investing in arts and culture and the importance of a thriving arts community.
Russ Qureshi, of Coast Lifestyles Network/Royal LePage Sussex, was among the first of the local businesses to sign up and support GPAG’s new sponsorship program. “Year after year GPAG provides opportunities for local artists and the community at large,” said Qureshi, “and linking our brand and business with these accomplishments is a no brainer for us!”
“An art sponsorship is a fantastic opportunity for a business, large or small, to partner with a registered charity engaged with local community,” said Stewart Stinson, president of GPAG. “Gallery sponsorship aligns a business with art that excites and stimulates, and offers valuable exposure to the many visitors and residents that take in Gallery exhibition and events.”
Any business interested in promoting their brand through a public art sponsorship is invited to contact the Gallery at info@gpag.ca or 604-886-0531.
– Submitted
